Wednesday, November 28, 2007

Circulation numbers

Here's a story that may not have been deemed "Fit to Print": In the six months that ended Sept. 25, The New York Times' daily circulation was down another 4.51 percent to about a million readers a day. The paper's Sunday circulation was down 7.59 percent to about 1.5 million readers. In short, the Times is dropping faster than Hillary in New Hampshire. (Meanwhile, the Drudge Report has more than 16 million readers every day.)

- Ann Coulter (read her full comments here)

In Times-speak, The New York Times is targeting circulation so that they do not waste money on extra subscribers.

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